What it is
The Bachelor of Business Administration (BBA) is a professional undergraduate business degree. It combines a broad business core — accounting, finance, marketing, management, operations, and economics — with a concentration, preparing students to enter the workforce in business roles.
The degrees & designations
The BBA covers the business fields:
How long it takes
About four years of full-time study (roughly 120 credit hours); some fields run to five with co-ops or intensive sequences.
What you study
Students take a business core plus a concentration (finance, marketing, management, accounting, supply chain, entrepreneurship, MIS), often with case work, teamwork, and an internship.
Getting in
Admission requires a high school diploma or GED, transcripts, and often essays, recommendations, and (sometimes) tests. Selectivity varies by school and program.
Cost & funding
Cost ranges widely — from lower-cost public in-state tuition to private universities — with grants, scholarships, work-study, and loans commonly used. Starting at a community college can reduce cost.
Where it leads
A BBA leads to business careers across industries and is a common foundation for an MBA later. Concentrations shape the entry role.
How it compares
Versus a BS in Business/Economics, the BBA is more applied and management-focused; a BS may be more quantitative. Both lead into business.
Is it right for you?
A BBA fits students who want a practical, professional business education and a direct path into business roles.
Explore further
This is a reference guide. Keep exploring:
Key facts
- WhatA professional undergraduate business degree
- CoreAccounting, finance, marketing, management, operations
- StructureBusiness core + a concentration + internship
- FieldsBusiness, management, marketing
- Leads toBusiness careers; foundation for an MBA
Where to learn more
Keep exploring the resource: